General Motors Corp., which popularized the 7,800-pound Hummer, may begin selling a mini-car more than a foot shorter than anything else it markets in the U.S. to win back buyers deterred by record fuel prices. GM may bring the production version of the Chevrolet Beat to the U.S., people familiar with the plan said. The car, which would normally be reserved for markets such as Asia and Latin America, gets as much as 40 miles a gallon, a fuel efficiency topped in the U.S. only by hybrids. The possible American introduction of the Beat would be one step in a fleet downsizing and shift away from fossil fuel-based vehicles that the people said is already under way at Detroit- based GM. Resigned to $4-a-gallon gasoline and stricter pollution rules, the largest U.S. automaker has recognized that its response must go beyond the mothballing of large truck plants, the people said. ‘This is a very big change for GM,” said John Wolkonowicz, an analyst at Global Insight Inc. in Lexington, Massachusetts. ‘They have no choice. There’s never been as rapid a shift in consumer demand in the history of the auto industry.” GM, turning 100 this year, […]
Friday, July 4th, 2008
GM May Sell Mini-Cars to Fuel-Conscious U.S. Buyers
Author: JEFF GREEN
Source: Bloomberg
Publication Date: 3 Juky 2008
Link: GM May Sell Mini-Cars to Fuel-Conscious U.S. Buyers
Source: Bloomberg
Publication Date: 3 Juky 2008
Link: GM May Sell Mini-Cars to Fuel-Conscious U.S. Buyers
Stephan: GM has lost 90 per cent of its value because its management was caught by surprise by the glaringly obvious - a sad and amazing story.