Google Inc. is attempting to answer the increasingly difficult question posed by television viewers faced with hundreds of programming choices: What should I watch? At the company’s developer conference Thursday in San Francisco, Google predicted it would ‘change the future of television’ with an effort to bring order to programming chaos in the same way that it organized the fire hose of information on the Web. Known as Google TV, the new television platform would allow viewers to access Internet content on their televisions in addition to traditional broadcast and cable programming. Despite bringing even more choice to the mix, Google is pitching the initiative as an easier way for audiences to find television shows and Internet content through a single search box instead of fumbling with remotes and clumsy on-screen programming guides. The first television sets, Blu-ray players and companion set-top boxes will go on sale this fall through partnerships with chipmaker Intel Corp., electronics giant Sony Corp. and device-maker Logitech. ‘As other technologies have evolved and changed, TV has remained the same,’ Rishi Chandra, the project leader, told 5,000 developers gathered for the conference. ‘Video should be consumed on the biggest, best and brightest […]
Friday, May 21st, 2010
Google TV aims To Bring Order To Programming Chaos
Author: JESSICA GUYNN and DAWN C. CHMIELEWSKI
Source: Los Angeles Times
Publication Date: 21-May-10
Link: Google TV aims To Bring Order To Programming Chaos
Source: Los Angeles Times
Publication Date: 21-May-10
Link: Google TV aims To Bring Order To Programming Chaos
Stephan: