Think about the last time you were about to interview for a job, speak in front of an audience, or go on a first date. To quell your nerves, chances are you spent time preparing – reading up on the company, reviewing your slides, practicing your charming patter. People facing situations that induce anxiety typically take comfort in engaging in preparatory activities, inducing a feeling of being back in control and reducing uncertainty.

While a little extra preparation seems perfectly reasonable, people also engage in seemingly less logical behaviors in such situations. Here’s one person’s description from our research:

I pound my feet strongly on the ground several times, I take several deep breaths, and I ‘shake’ my body to remove any negative energies. I do this often before going to work, going into meetings, and at the front door before entering my house after a long day.

While we wonder what this person’s co-workers and neighbors think of their shaky acquaintance, such rituals – the symbolic behaviors we perform before, during, and after meaningful event – are surprisingly ubiquitous, across culture and time. Rituals take an extraordinary array of shapes and forms. At times performed in communal or religious settings, […]