Two researchers from the Department of Psychology and Institute for Policy Research at Northwestern University demonstrated that the more white Americans know about the changing demographics of the United States, the more likely they are to endorse conservative policy positions.

Maureen Craig and Jennifer Richeson conducted three studies in which white Americans were presented with information about the racial demographic shifts that have led the U.S. Census Bureau to project that ‘racial minority groups will make up a majority of the U.S. national population in 2042, effectively creating a so-called “majority-minority’ nation.”

In the first study, self-identifying political independents were randomly asked to learn about the majority-minority racial shift in California or about how the number of Hispanics in the United States is now roughly equal to the number of African-Americans. They were then asked questions about their political party leanings and ideology.

The result was that, ‘[d]espite being self-identified political independents, respondents who were asked about the [majority-minority] racial shift reported being somewhat more conservative than did respondents” who were asked the less salient question about Hispanics being roughly equally to African-Americans.

In the second study, Craig and Richeson had participants read either about the majority-minority racial shift or a non-racial national shift […]

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