Starting September 7, .XXX domains are for sale. (That is, if you own a porn site or a trademark to protect – the rest of us have to wait till December 6 and hope nobody scoops our name first).
It’s like the internet is growing up a bit. There’s certainly enough porn to justify .XXX, if .biz gets its own extension.
But the arrival of .XXX begs the question:
How much of the internet is actually for porn?
Plug the question into Google and you reach an abandoned corner of the net: an article from 2005, a mess of answers from 37-80% and the Avenue Q Wikipedia page.
Surely there must be a better way.
So I asked Ogi Ogas, one of the amazingly nerdy neuroscientists behind A Billion Wicked Thoughts, who says he and co-author Sai Gaddam are sitting on what they think is ‘the most comprehensive collection of porn-use stats on the web.